A force multiplier changes the conditions producing behavior across your whole workforce at once. Most HR leaders manage people one at a time — coaching, performance plans, individual retention conversations. A Certified SWIM Practitioner finds and changes what's driving employee behavior patterns at scale, so you stop paying for the same fires to be put out every quarter.
It feels like a different organization — a totally different place, and the future is very bright now.
Andy Davis — President & CEO, Erie County Medical Center.
We're all really proud of how far we've come. The executive team now interacts a lot better with the board. And as a board we have more faith that the leadership team can handle expansion of the organization. I can trust them more as their board chair, seeing how this triggered so much growth and ownership of the leadership. I'm really pleased with the direction we were able to take after SWIM. We are so much more focused as an organization. It feels like a different organization actually, a totally different place — and the future is very bright now.
The diagnostic discipline that medicine applies to the human body is applied rigorously to the human system — the organization.
Willie Underwood III — President, American Medical Association.
Something in you recognized something here, because you're a leader of an organization where things are not what they should be — and you've reached the point where you know it needs to be fixed. SWIM is the answer to the question the business genre keeps deflecting. The diagnostic discipline that medicine applies to the human body is applied rigorously to the human system — the organization. Grounded in serious science — and in the emerging consensus across many scientific fields that human behavior is not mysterious. Map the inputs accurately and the outputs become predictable. SWIM has written out the steps, the actual steps — in sequence, with ways to see whether each one is working before you proceed.
The appointment risk
Executive search tests pedigree, references, and track record. It has long lacked a reliable way to test for the capability that predicts success in the most senior HR roles: reading an organization as a system and finding the cause underneath the symptom instead of managing the symptom. That gap is exactly where appointments that looked right on paper stop holding once the person is actually in the seat.
A Certified SWIM Practitioner has been trained and gated on that capability directly, against a rubric, not just credited with having it because of seniority.
What a force multiplier does differently
Opens a tenure with a systematic diagnostic instead of a listening tour, so the first ninety days produce a map instead of an impression.
Finds the condition driving a turnover or performance pattern across departments, instead of managing each department's version of the same symptom separately.
Brings findings to the table that hold up under scrutiny, including findings you don't want to hear, backed by a defensible method rather than a hunch.
SWIM certification is publicly verifiable, and anyone can look up a candidate's credential status directly with no login required.
